This morning at 6am my friend and I lined up for the Isabel Marant collection outside H&M in Vancouver. Over the years I have acquired my fair share of pieces from H&M designer collabs. Way back in 2006 I managed to snag a fuchsia angora Viktor & Rolf sweater while on a business trip to NYC. Then there was the Roberto Cavalli Tuxedo, which my sister lovingly queued up for in Vancouver after I called begging her, having missed out completely while in Chicago. I have the Sonia Rykiel body con stripy dress, and scarf. The Anna Dello Russo cuff, snake earrings, and gold choker, and most recently the Margeila fur print dress. However today was the first time I went through the entire process on the actual launch day.
Being in Vancouver, which as we know is not a major fashion city made the process pretty painless. There were only around 25 people ahead of us in line. At 650am we got out wristbands which slated us for the 830am 10 minute shopping slot. It was all quite orderly and calm. It was rather entertaining as the whistle blew at 825am indicating that the group ahead of us had to stop shopping and proceed to the changing room. After a 5 minute clean up and stock replenishment the rope was lifted and in we went!
The only disappointment were the white leather pants I’d been coveting. The fit was unflattering on me to say the least. I did however purchase the top three items, the cardigan I am wearing as I write this post.